Old Spanish Days Santa Barbara

Old Spanish Days in Santa Barbara

Yes, its that time of year again…. Fiestas!   Every year Santa Barbara prepares to celebrate Old Spanish Days.  Stages are set up, restaurants stock up, young girls prepare for salsa performances, State St is decorated with colorful decorations and kids save up their quarters to buy confetti filled eggs stuffed in a plastic bag.

The celebration is filled with Santa Barbara’s best tacos, tortas , burritos, beer and tequila.  Is it just another reason/excuse for people to party during the week? Maybe.  But you can’t deny the great food, drinks and memories fiestas produces with old friends and family.  As a local kid, you grow up looking forward to fiestas, not just because its probably one of the only times you can crack an egg filled with confetti over someone’s head and not get in trouble, but because it brings families and friends together to celebrate a past time, a tradition that exist only in Santa Barbara.

It kicks off Wednesday at the Mission with colorful performances, blanket filled lawns and local families eager to watch their children perform.  As night falls, the lights begin to shine bright.  The Mission in the background is something straight out of a painting.  It’s the perfect kickoff to a long-standing tradition.

As the week progresses, the events pile on.  Friday and Saturday are all about the parades.  Mid day on State Street you can’t walk five feet without seeing a kid with a Pancho Villa mustache grinning from ear to ear during the children’ parade.  Saturday is the day to explore and enjoy the food.  McKenzie Park, Guadalupe Church and De la Guerra plaza all provide local restaurant vendors, performers and games for the children and adults to enjoy.  It’s the perfect way to pass the time on Saturday.

But of course, you can’t forget about the nightlife.  Everyone dresses up in their best clothes as if they’re heading for a night out in Vegas to celebrate Santa Barbara’s big night of fiestas celebration.  Drinks are poured, jokes are told and high school memories are reminisced about.  Slowly the night comes to a close and Fiestas is only 23 hours away from reaching its final hour.

As you sit at Sunday brunch with old high school friends and family, you can’t help but feel the togetherness and feeling of home Santa Barbara produces.  It’s a sense of home that’s hard to deny.  That’s when you realize that Old Spanish Days isn’t just another reason to drink and eat.  Rather it’s a celebration of Santa Barbara as a city and the beautiful place it has become.

If you have not experienced Old Spanish Days in Santa Barbara, I strongly recommend you pencil it into your calendar for the year to come.

Old Spanish Days Santa Barbara

Old Spanish Days in Santa Barbara

Yes, its that time of year again…. Fiestas!   Every year Santa Barbara prepares to celebrate Old Spanish Days.  Stages are set up, restaurants stock up, young girls prepare for salsa performances, State St is decorated with colorful decorations and kids save up their quarters to buy confetti filled eggs stuffed in a plastic bag.

The celebration is filled with Santa Barbara’s best tacos, tortas , burritos, beer and tequila.  Is it just another reason/excuse for people to party during the week? Maybe.  But you can’t deny the great food, drinks and memories fiestas produces with old friends and family.  As a local kid, you grow up looking forward to fiestas, not just because its probably one of the only times you can crack an egg filled with confetti over someone’s head and not get in trouble, but because it brings families and friends together to celebrate a past time, a tradition that exist only in Santa Barbara.

It kicks off Wednesday at the Mission with colorful performances, blanket filled lawns and local families eager to watch their children perform.  As night falls, the lights begin to shine bright.  The Mission in the background is something straight out of a painting.  It’s the perfect kickoff to a long-standing tradition.

As the week progresses, the events pile on.  Friday and Saturday are all about the parades.  Mid day on State Street you can’t walk five feet without seeing a kid with a Pancho Villa mustache grinning from ear to ear during the children’ parade.  Saturday is the day to explore and enjoy the food.  McKenzie Park, Guadalupe Church and De la Guerra plaza all provide local restaurant vendors, performers and games for the children and adults to enjoy.  It’s the perfect way to pass the time on Saturday.

But of course, you can’t forget about the nightlife.  Everyone dresses up in their best clothes as if they’re heading for a night out in Vegas to celebrate Santa Barbara’s big night of fiestas celebration.  Drinks are poured, jokes are told and high school memories are reminisced about.  Slowly the night comes to a close and Fiestas is only 23 hours away from reaching its final hour.

As you sit at Sunday brunch with old high school friends and family, you can’t help but feel the togetherness and feeling of home Santa Barbara produces.  It’s a sense of home that’s hard to deny.  That’s when you realize that Old Spanish Days isn’t just another reason to drink and eat.  Rather it’s a celebration of Santa Barbara as a city and the beautiful place it has become.

If you have not experienced Old Spanish Days in Santa Barbara, I strongly recommend you pencil it into your calendar for the year to come.

 

How important are custom Facebook pages in Social Media?

Nowadays, everyone is talking about the importance of social media in their Internet marketing campaign. If you are not doing it, you are simply falling behind because rest assured that your competitor is.

But what exactly do you want in your social media marketing campaign? And where do you start?



Well, as we all know, Facebook is the social media giant. Anyone that can begin to compete with Google and alter an entire search engine such as Bing is hands down the social media giant in my book. So start there and center your efforts around your Facebook page. Because a lot of your views stemming from social media will come from Facebook, it is important to have a fullblown custom Facebook page that reflects your brand, product and image as you would like it to be seen and also mimics your website.

So how do you start?

Start by setting up individual pages, just like your website. Have an About page, a Contact page and Services/Product page. This will allow you to literally have your website on your Facebook page. Next, make sure your Twitter account and YouTube channel is integrated with your Facebook page. This helps streamline your social media efforts because it will automatically notify your users of any updates to your Facebook page, but also post all updates from your Twitter account and YouTube channel. Therefore, ensuring your message and latest news is being spread out via all social media channels.

Another key component to your Facebook page is to have it display your blog from your website and update your consumers of any new post or news about your company. This will not only help you spread your message to a wider audience, but also entice people to begin viewing and subscribing to your blog/site.

It is hard to deny social media. Its integration to your site can literally dictate the equity of your site. Therefore, increasing its ranking and standing in Google’s eyes and all other search engines. Which at the end of the day increases your traffic and the possibility to increase your overall conversions.

Now some may think blogging and updating is a tedious task, but simply following the instructions that have been laid out or setting up your accounts on sites like ping.fm and TweetDeck, you can post and blog from one site with the simple push of a button. Helping you get your news out to the public in a efficient manner beneficial to you and your business.

Written by Chris Placencia
www.jasonpaulmarketing.com

Santa Barbara Marketing Services

Our Services
Jason Paul Marketing brings results by streamlining online marketing efforts along with developing an aesthetically appealing and functional site.

Design & Development


Search Engine Optimization
In all forms of businesses and organizations, the key is to have consumers walk through your doors. The more consumers you have, the higher your conversion rate is. In order for consumers to know who you are you must gain awareness.


Social Media Marketing
The initial message from a company or brand will travel via word‐of‐mouth advertising, which will resonate better amongst individuals because it is coming from a trusted source, friends in their social networks.

Websites
Website Design | Search Engine Optimization
Social Media | Ecommerce Development
Community Site Design | Restaurant Websites
Custom Real Estate Web Design | Custom Nightclub Websites

Advertising
Email Marketing | Online Campaign
Direct Mail | Blog Marketing
Social Media Campaign | Promotional Emails
Search Engine Marketing | Print Advertising



Design
Business Cards | Property Flyers
Facebook Pages | Brochures
Catalogs | Newsletters
Custom Real Estate Signs | Stationary

Brand Management
Logo Design | Brand Identity
Gmail Signatures | Reputation Management

Santa Barbara Custom Website Design

JPM understands this is the backbone to your company’s appearance and Internet marketing efforts.

Website Design & Development

Your custom designed website plays a large role in the consumers’ first impression of your site and company. A unique and aesthetically appealing website can give you the ability to attract your target market and create brand awareness.

Attract your target market and create brand awareness

We pride ourselves on offering a clean look while incorporating an in depth wealth of knowledge about your company and offering an abundance of functionality.

Start saving time and money with our integrated solutions

Along with an appealing website, we make sure to integrate all your social media channels and put in place a streamlined solution to help you spread the word to your core consumers.

For more information visit www.jasonpaulmarketing.com!

Santa Barbara Search Engine Optimization

SEO

SEO is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results.

Search Engine Optimization

In all forms of businesses and organizations, the key is to have consumers walk through your doors. The more consumers you have, the higher your conversion rate is.  In order for consumers to know who you are you must gain awareness.

Start getting ranked and sought out by your target market

In today’s market, if prospective clients need a product or service, using an Internet search engine such as Google is often a first means of obtaining this information.

Search Engine Marketing strategies that bring results

Our SEO (search engine optimization) techniques are sure to bring your company’s awareness to the forefront. By utilizing every channel of communication and exposure, JPM will help build your business and increase its brand awareness.

For more information visit www.jasonpaulmarketing.com!

Social Media Marketing Santa Barbara

The Digital Age 

We center our efforts on creating content that attracts consumer’s attention and suggests they should share that content over all social networking sites.

Santa Barbara Social Media

The initial message from a company or brand will travel via word‐of‐mouth advertising, which will resonate better amongst individuals because it is coming from a trusted source, friends in their social networks.

Increased communications foster brand awareness and better customer service for organizations

Jason Paul Marketing understands that Social Media has become a prominent figure in the marketing world because of the ease of the Internet and it being a new communication platform.

Jason Paul Marketing centers its efforts on creating content that attracts consumer’s attention

Jason Paul Marketing understands that Social Media has become a prominent figure in the marketing world because of the ease of the Internet and it being a new communication platform. Increased communications foster brand awareness and better customer service for organizations.

Helping you get the best results

Jason Paul Marketing makes sure to take full advantage of all its marketing tools and outlets to ensure that your message and business is seen and heard through all channels of Social Media.

Your consultation fee goes towards your website investment

During the first meeting, we present you with vital information to improve both the aesthetic appeal of your website and its functionality.  A $150 consulting will be collected, but if you choose to go ahead with either one of our packages, the cosulting fee will be discounted from your total cost.

For more information visit www.jasonpaulmarekting.com!

Local Marketing Santa Barbara

Marketing Locally 

Local search advertising can be highly effective because it allows ads to be targeted very precisely to the search terms and location provided by the user.

Local Optimization

Local Optimization along with Search Engine Optimization, Search Engine Marketing and Social Media Marketing can play a large role in the search capabilities of ones business.

This can help kick start a company's online presence

For mom-and-pop business without the knowledge or capabilities to enact a paid or organic search campaign, submitting ones business to online local directories such as: Google, Yahoo & Bing can help increase ones visibility and online traffic on the local scale

Take a holistic approach to you online marketing campaign

Now more than ever, it is extremely important to incorporate all aspects of searches into ones campaign such as organic, paid, social media and local. This allows ones company to take a holistic approach, but also touch on all forms of communication and exposure with ones target market.

Putting you business at the top of the search rankings

In the last year, Google has drastically changed the layout of its Google places.  No longer do organic searches rank first, but rather local listings lie at the top of the search

Target your local consumers

For business looking to just target their local market, this can dramatically help their business.  With the increasingly high volume of local searches companies of all kinds can now be found via your mobile apps or on local area of your search results.


For more information visit www.jasonpaulmarketing.com!